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Tuesday, November 27, 2007

Buy Good Cards



What It Is
The Good Card is a gift card for charity – where the recipient gets to donate to their charity of choice. Customers, clients, employees, friends and family all have their favorite charities and now you can give them the perfect gift – a donation to their favorite charity. The nonprofit Network for Good, which created the cards and donation processing system, is a trusted partner that has processed $175 million to 30,000 charities since it was founded in 2001. Network for Good is approved by the Better Business Bureau Wise Giving Alliance.

Why It’s Good for Business
-Enhance sales: Consumers are more likely to buy from corporations that support good causes*
-Strengthen relationships: Tap into your audience’s emotional ties by associating your brand with their favorite causes
-Handle holiday giving in one program: Good Cards that support the recipient’s charity is a safe, appreciated gift that suitable for anyone
-Gain flexibility: Enhance your philanthropic image while not limiting it to association with a single cause; show commitment to a broad range of causes
-Gain audience insights: Network for Good’s reporting will enable you to learn about their charitable giving habits
-Receive a tax deduction: Your company receives the tax deduction for the cards purchased



How it Works
-Your company orders cards (electronic–great for green initiatives-or plastic); you can use Network for Good's Good Card or customize one of your own.
-Recipients receive cards via email or mail
-The recipient redeems the card at Network for Good’s website, chooses a charity and then enters the amount to donate using the code on their Good Card/email
-The Good Card is good for 6 months; unused amounts are stored for future donations. After expiration the balance will be donated to Network for Good to train charities in outreach and help them raise funds online.
-Network for Good sends the charities the donation

Cost
-$5 per card and 100% goes to that charity
-You can purchase cards in any dollar increment up to $250
-To customize the Good Card, there is an additional flat fee.

Order Now
-Please fill out our form and someone from our Good Card team will be in touch with you.
-If you have questions, email us at goodcard@networkforgood.org. We are here to help!

Wednesday, October 10, 2007

Why should you partner with us?

There are millions of ways to give back, but working with one trusted partner like Network or Good gives your corporation a unique way to efficiently leveraging cause connections for both consumer and employee relations. Among the reasons you, as a corporate marketer, might want to partner with them:

Build consumer relationships: Increase consumer affinity by tapping into the emotional ties consumers have with their favorite charities.
Create positive image: Halo effect for corporate brand through highly visible, transparent and tangible involvement in philanthropy.
Collect audience data: Gain data on and insights into audiences with thorough reporting on their giving habits, levels and geographic locations.
Show responsiveness in crisis: Provide instant response to humanitarian crises.
Boost employee morale: Create giving programs that inspire and bolster pride.
Gain flexibility: Enhance your philanthropic image while not limiting it to association with a single cause; show commitment to a broad range of causes


See the slides below for an overview of Network for Good and ways we can partner: